Top 5 Play Pass Games Performance in the UK Q4 2023

In the fourth quarter of 2023, the top 5 Play Pass games in the United Kingdom demonstrated varied performance across downloads, revenue, and weekly active users. Here’s an overview of how each app fared during this period.

Pixel Art － Color by Number from Easybrain saw a significant rise in downloads, peaking at 22K in the week of December 25. Revenue also showed an upward trend, culminating at approximately $3K in the same week. The game's weekly active users increased from around 137K to 159K throughout the quarter.

Sudoku.com - Number Games, another offering from Easybrain, experienced a consistent increase in downloads, reaching nearly 18K in the final week of December. Revenue followed a similar pattern, closing the quarter at around $1.2K. The weekly active users saw fluctuations but ended the quarter with a slight increase from 186K to 201K.

Easybrain's Jigsaw Puzzles - Puzzle Games showed steady growth in downloads, peaking at 11K in the week of December 25. Revenue also increased, reaching approximately $540 in the same week. The game's weekly active users saw a steady rise from around 117K to 124K by the end of the quarter.

Hungry Shark Evolution by Ubisoft saw a notable increase in downloads, peaking at 12K in the week of December 25. Revenue followed an upward trend, reaching about $3.4K in the same week. Weekly active users also increased from 31K to 37K throughout the quarter.

Lastly, Touchgrind BMX 2 from Illusion Labs experienced a rise in downloads, peaking at nearly 10K in the final week of December. Revenue remained relatively stable, closing the quarter at around $440. The game's weekly active users saw a significant increase from 57K to 63K over the quarter.

These insights, derived from Sensor Tower data, highlight the dynamic trends within the Play Pass games market in the UK for Q4 2023. For more detailed insights and data, visit Sensor Tower.